Lotsa Stuff
Even after 40 years in business, chances are good there are still many new pages to turn. That said, four decades of experience provides “lotsa stuff” in the work samples category. Solid reportorial skills, talents, and experience enable grasping new challenges as well as continuing to pursue opportunities in familiar industries.
A good reporter knows how to ask the right questions, research and synthesize information from a variety of sources and interviews, and then develop content that’s understandable, compelling, and memorable to targeted audiences. This can prove highly beneficial with new challenges, industries, and companies—as a fresh perspective is part of what can make that content stand out from a crowd of lookalikes.
This offers a competitive edge and can drive recognition and trust among prospects, partners, existing clients, and other stakeholders. In short, strong and fresh content can be the sales tool that drives home the message and brings in the money.
A good reporter knows how to ask the right questions, research and synthesize information from a variety of sources and interviews, and then develop content that’s understandable, compelling, and memorable to targeted audiences. This can prove highly beneficial with new challenges, industries, and companies—as a fresh perspective is part of what can make that content stand out from a crowd of lookalikes.
This offers a competitive edge and can drive recognition and trust among prospects, partners, existing clients, and other stakeholders. In short, strong and fresh content can be the sales tool that drives home the message and brings in the money.
